The Forbury Clinic
We partnered with The Forbury Clinic to design and develop a high-performance, scalable website that reflects the clinic’s reputation for private, high-quality medical care and supports their vision for growth.
Modern, high-performance website launch
Optimised for key departments and services
Scalable design ready for future expansion
- Website design
The Forbury Clinic
Located in the heart of Reading, Berkshire, The Forbury Clinic has been a trusted provider of private, high-standard healthcare since 2011. Known for its welcoming atmosphere and exceptional patient care, the clinic focuses on personalised, professional healthcare. With top-tier specialists in Urology, ENT, and Ophthalmology, The Forbury Clinic prioritises patient privacy, comfort, and excellence. Recently acquired by new ownership, The Forbury Clinic partnered with EI to enhance its digital presence, starting with a comprehensive website overhaul that aligns with its growth objectives.
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The Challenge.
With new ownership and a commitment to expanding their digital footprint, The Forbury Clinic required a website that showcased its exceptional medical services while supporting future growth. The goal was to design a high-performance, scalable site that could effectively communicate the clinic’s unique offerings, optimise for key departments and services, and enhance overall online visibility.
Solving the problem
Working closely with The Forbury Clinic’s team, we developed a website that blends functionality with an elevated user experience:
- Department-Focused Optimisation: We ensured the site highlights each of the clinic’s main specialities – Urology, ENT, and Ophthalmology – through dedicated, optimised pages that communicate the expertise and care provided by their specialists.
- Scalability & Performance: Built on a platform designed for growth, the website is both fast and responsive, supporting The Forbury Clinic’s future needs as they expand their service offerings and online presence.
- Patient-Centric Design: The website’s user-friendly layout and intuitive navigation create a seamless experience for patients, making it easy to access information and book appointments.
Our solution
Modern, Patient-Focused Design
We crafted a visually appealing, welcoming website that aligns with The Forbury Clinic’s commitment to privacy, comfort, and high-quality patient care.
High-Performance SEO Optimisation
Each department and service page is optimised with key search terms, driving organic visibility for specialised services in Urology, ENT, and Ophthalmology.
Scalable and Future-Ready
The platform is built to accommodate the clinic’s growth, allowing for the addition of new services, departments, and content as they expand.
Partnering with EI has been a tremendous support for us. They took the time to visit the clinic, ask insightful questions, and gain a thorough understanding of our business and customer demographics. This attention to detail is reflected in a website that perfectly showcases the quality of care we provide. The platform’s scalability and performance have positioned us well for future growth, and we’re looking forward to continuing our partnership with them for our ongoing SEO requirements and digital strategy.
